Strategic Client Acquisition and Retention
Strengthening the art and science of persuasion and influencing in selling and interpersonal leadership skills to drive prospect decision-making towards mutually beneficial outcomes. Leading salespeople and buyers to build a long-term portfolio of loyal, strategic partners.
MBA
654
 Hours3.0 Credit, 3.0 Lecture, 0.0 Lab
 PrerequisitesNone
 TaughtWinter
Course Outcomes: 


Interpersonal Skills

Improvement of persuasion, selling, and interpersonal leadership skills.

Improving Sales

Understand the process of improving sales in an organization.

Stop, Think, and Lead

Learn how to Stop, Think, and Lead—how to make a point without making an enemy and live a life of no regrets.